Ambience courtyard code#

What should we be weary of when reading ads? (Mis-spelling of brand names or local attractions names, abbreviations that can't be understood etc). European appliances- What does that actually mean?ġ4. What's considered to be a 'double bedroom'?ġ3. How do we ensure we create the positive side to the word 'original'?ġ2. What does 'original' really mean? ( The good- quality stood the test of time, The bad- it hasn't been looked after). what's your take on when a courtyard becomes a backyard?ġ0. There are big price differences and comfort levels, and it should be written in the ads.ĩ. If an ad says it has heating/cooling, it generally means that the person writing the ad hasn't confirmed what type of heating and cooling the property has.some people like refrigerated air conditioning, some like evaporative cooling. Understanding how the ad is structured.if the location is mentioned first, then the house hasn't really got much going for it, unless the location has a unique factor- like it has park, bay or city views, in a prestigious school zone, its in the best part of the suburb.Ĩ. What's the difference between an open fire place and a fire place?ħ. Why do some agents say they have 3 car spaces in their icons, but when you get there, there is only a single garage?Ħ. What's the difference between a workshop or studio or shed?ĥ. What's the difference between a garage and a carport?Ĥ. The Cliché 'Renovator's Delight'- what are we using now to get away from the cliché, but also paint a clearer picture in the options?ģ. it is an under-construction property and is expected t. What's the first thing most vendors say to you when you walk in the door? (What's a copywriter?, and ahhh, I thought the agent wrote the ads).ġ. A typical Italian courtyard vignette is presented with vivid colors and folky realism in 'Ambience Courtyard,' You can almost smell the fragrant aromas drifting from the trattoria and hear the sounds emanating from a vibrant cantina as you look at this piece.In a kitchen or dining area in your house, or even a restaurant or office, this colorful print would be lovely. Search over 445 For sale ambience courtyard offers at a price starting from 6.900.000 - well designed 3 bhk multistorey apartment is available at a prime location in koncept ambience ambience courtyard. Today I chat to fellow copywriter Sue Sulman who has similar years in experience as me to explain to Real Estate Right listeners, the subtle hidden meanings in our copy. Writing copy for over 22 years, for some of Melbourne's leading agents, my job is to paint the picture of quality and/or opportunity to help attract buyers to the door.

Ambience courtyard code#

JEpisode 28: Sue Sulman - The Code in CopywritingĬopywriting has become a major player in the art of marketing homes and great copy will help get the right buyers to the right properties. A lot of people believe that the agent writes the ads, but more and more, you'll find the top agents employ professional copywriters to do the job.